Friday, October 5, 2012

McDonald's May Enter Coffee Retail Market - Business Review USA

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McDonald?s may be entering into the coffee retail market soon.? Although already incorporating the McCafe brand strongly into its fast-food retail, it seems McDonald?s may try to compete with Dunkin Donuts and Tim Hortons in an effort to sell coffee via retail.

McDonald?s filed a trademark application on September 7th with the US Patent and Trademark Office for ?McCafe? in an effort to sell ground or whole bean coffee. ?What does this mean for the coffee retail industry? Will McDonald?s soon be making a grand entrance into a new market?

According to Burger Business, a McDonald?s spokesperson neither confirmed nor denied. ?We register a lot of trademarks. That?s nothing new for us.?

McDonald?s market share in the US and Canada could easily be seen as leading in the fast food realm. But in comparison to coffee heavy retailers such as Dunkin Donuts and Tim Hortons, McDonald?s McCafe sales are in high competition.? Both competitors Dunkin Donuts and Tim Hortons have ground coffee products available in store or online offering consumers convenience when coffee cravings kick in.

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Even further, Dunkin Donuts and Starbucks have entered into the single-serve coffee market. Dunkin started offering single-serve coffee in 2011 by partnering with Keurig. Dunkin Donuts K-Cups offer brand loyal customers their favorite coffee right at home, which is especially helpful to Dunkin fans that don?t have a Dunkin retail location nearby. ?Starbucks announced their entrance into single serve coffee in late September with its new Verismo System.? This introduction allows Starbucks customers to be able to drink Starbucks Caffe Lattes, espresso and coffee anytime they want.

No matter what, McDonald?s has a strong brand that can support a number of new products. One thing is for sure, if McDonald?s jumps onto the coffee retail bandwagon, competitors will have a run for their money.?

Source: http://www.businessreviewusa.com/business_leaders/mcdonalds-may-enter-coffee-retail-market

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Thursday, October 4, 2012

FACT CHECK: Presidential debate missteps

John Rossitto watches the first presidential debate between President Barack Obama and Republican presidential nominee Mitt Romney from a restaurant in San Diego, Wednesday, Oct. 3, 2012. (AP Photo/Gregory Bull)

John Rossitto watches the first presidential debate between President Barack Obama and Republican presidential nominee Mitt Romney from a restaurant in San Diego, Wednesday, Oct. 3, 2012. (AP Photo/Gregory Bull)

(AP) ? President Barack Obama and Republican rival Mitt Romney spun one-sided stories in their first presidential debate, not necessarily bogus, but not the whole truth.

They made some flat-out flubs, too. The rise in health insurance premiums has not been the slowest in 50 years, as Obama stated. Far from it. And there are not 23 million unemployed, as Romney asserted.

Here's a look at some of their claims and how they stack up with the facts:

OBAMA: "I've proposed a specific $4 trillion deficit reduction plan. ... The way we do it is $2.50 for every cut, we ask for $1 in additional revenue."

THE FACTS: In promising $4 trillion, Obama is already banking more than $2 trillion from legislation enacted along with Republicans last year that cut agency operating budgets and capped them for 10 years. He also claims more than $800 billion in war savings that would occur anyway. And he uses creative bookkeeping to hide spending on Medicare reimbursements to doctors. Take those "cuts" away and Obama's $2.50/$1 ratio of spending cuts to tax increases shifts significantly more in the direction of tax increases.

Obama's February budget offered proposals that would cut deficits over the coming decade by $2 trillion instead of $4 trillion. Of that deficit reduction, tax increases accounted for $1.6 trillion. He promises relatively small spending cuts of $597 billion from big federal benefit programs like Medicare and Medicaid. He also proposed higher spending on infrastructure projects.

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ROMNEY: Obama's health care plan "puts in place an unelected board that's going to tell people ultimately what kind of treatments they can have. I don't like that idea."

THE FACTS: Romney is referring to the Independent Payment Advisory Board, a panel of experts that would have the power to force Medicare cuts if costs rise beyond certain levels and Congress fails to act. But Obama's health care law explicitly prohibits the board from rationing care, shifting costs to retirees, restricting benefits or raising the Medicare eligibility age. So the board doesn't have the power to dictate to doctors what treatments they can prescribe.

Romney seems to be resurrecting the assertion that Obama's law would lead to rationing, made famous by former Alaska Gov. Sarah Palin's widely debunked allegation that it would create "death panels."

The board has yet to be named, and its members would ultimately have to be confirmed by the Senate. Health care inflation has been modest in the last few years, so cuts would be unlikely for most of the rest of this decade.

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OBAMA: "Over the last two years, health care premiums have gone up ? it's true ? but they've gone up slower than any time in the last 50 years. So we're already beginning to see progress. In the meantime, folks out there with insurance, you're already getting a rebate."

THE FACTS: Not so, concerning premiums. Obama is mixing overall health care spending, which has been growing at historically low levels, and health insurance premiums, which have continued to rise faster than wages and overall economic growth. Premiums for job-based family coverage have risen by nearly $2,400 since 2009 when Obama took office, according to the nonpartisan Kaiser Family Foundation. In 2011, premiums jumped by 9 percent. This year's 4 percent increase was more manageable, but the price tag for family coverage stands at $15,745, with employees paying more than $4,300 of that.

When it comes to insurance rebates under Obama's health care law, less than 10 percent of people with private health insurance are benefiting.

More than 160 million Americans under 65 have private insurance through their jobs and by buying their own policies. According to the administration, about 13 million people will benefit from rebates. And nearly two-thirds of that number will only be entitled to a share of it, since they are covered under job-based plans where their employer pays most of the premium and will get most of the rebate.

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ROMNEY on the failure of Obama's economic policy: "And the proof of that is 23 million people out of work. The proof of that is 1 out of 6 people in poverty. The proof of that is we've gone from 32 million on food stamps to 47 million on food stamps. The proof of that is that 50 percent of college graduates this year can't find work."

THE FACTS: The number of unemployed is 12.5 million, not 23 million. Romney was also counting 8 million people who are working part time but would like a full-time job and 2.6 million who have stopped looking for work, either because they are discouraged or because they are going back to school or for other reasons.

He got the figure closer to right earlier in the debate, leaving out only the part-timers when he said the U.S. has "23 million people out of work or stopped looking for work." But he was wrong in asserting that Obama came into office "facing 23 million people out of work." At the start of Obama's presidency, 12 million were out of work.

His claim that half of college graduates can't find work now also was problematic. A Northeastern University analysis for The Associated Press found that a quarter of graduates were probably unemployed and another quarter were underemployed, which means working in jobs that didn't make full use of their skills or experience.

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OBAMA: It's important "that we take some of the money that we're saving as we wind down two wars to rebuild America."

THE FACTS: This oft-repeated claim is based on a fiscal fiction. The wars in Iraq and Afghanistan were paid for mostly with borrowed money, so stopping them doesn't create a new pool of available cash that can be used for something else, like rebuilding America. It just slows down the government's borrowing.

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ROMNEY: "At the same time, gasoline prices have doubled under the president. Electric rates are up."

THE FACTS: He's right that the average price has doubled, and a little more, since Obama was sworn in. But presidents have almost no influence on gasoline prices, and certainly not in the near term. Gasoline prices are set on financial exchanges around the world and are based on a host of factors, most importantly the price of crude oil used to make gasoline, the amount of finished gasoline ready to be shipped and the capacity of refiners to make enough to meet market demand.

Retail electricity prices have risen since Obama took office ? barely. They've grown by an average of less than 1 percent per year, less than the rate of inflation and slower than the historical growth in electricity prices. The unexpectedly modest rise in electricity prices is because of the plummeting cost of natural gas, which is used to generate electricity.

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OBAMA: "Gov. Romney's central economic plan calls for a $5 trillion tax cut ? on top of the extension of the Bush tax cuts, that's another trillion dollars ? and $2 trillion in additional military spending that the military hasn't asked for. That's $8 trillion. How we pay for that, reduce the deficit, and make the investments that we need to make, without dumping those costs onto middle-class Americans, I think is one of the central questions of this campaign."

THE FACTS: Obama's claim that Romney wants to cut taxes by $5 trillion doesn't add up. Presumably, Obama was talking about the effect of Romney's tax plan over 10 years, which is common in Washington. But Obama's math doesn't take into account Romney's entire plan.

Romney proposes to reduce income tax rates by 20 percent and eliminate the estate tax and the alternative minimum tax. The Tax Policy Center, a Washington research group, says that would reduce federal tax revenues by $465 billion in 2015, which would add up to about $5 trillion over 10 years.

However, Romney says he wants to pay for the tax cuts by reducing or eliminating tax credits, deductions and exemptions. The goal is a simpler tax code that raises the same amount of money as the current system but does it in a more efficient manner.

The knock on Romney's plan, which Obama accurately cited, is that Romney has refused to say which tax breaks he would eliminate to pay for the lower rates.

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ROMNEY: "What would I cut from spending? Well, first of all, I will eliminate all programs by this test, if they pass it: Is the program so critical it's worth borrowing money from China to pay for it?"

THE FACTS: China continues to be portrayed by Romney and many other Republicans as the poster child for runaway federal deficits. It's true that China is the largest foreign holder of U.S. debt, but it only represents about an 8 percent stake. And China has recently been decreasing its holdings, according to the Treasury Department. Some two-thirds of the $16 trillion national debt is owed to the federal government, with the largest single stake the Federal Reserve, as well as American investors and the Social Security Trust Fund.

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OBAMA: "Independent studies looking at this said the only way to meet Gov. Romney's pledge of not ... adding to the deficit is by burdening middle-class families. The average middle-class family with children would pay about $2,000 more."

THE FACTS: That's just one scenario. Obama's claim relies on a study by the Tax Policy Center, a Washington research group. The study, however, is more nuanced than Obama indicated.

The study concludes it would be impossible for Romney to meet all of his stated goals without shifting some of the tax burden from people who make more than $200,000 to people who make less.

In one scenario, the study says, Romney's proposal could result in a $2,000 tax increase for families who make less than $200,000 and have children.

Romney says his plan wouldn't raise taxes on anyone, and his campaign points to several studies by conservative think tanks that dispute the Tax Policy Center's findings. Most of the conservative studies argue that Romney's tax plan would stimulate economic growth, generating additional tax revenue without shifting any of the tax burden to the middle class. Congress, however, doesn't use those kinds of projections when it estimates the effect of tax legislation.

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ROMNEY on cutting the deficit: "Obamacare's on my list. ... I'm going to stop the subsidy to PBS. ... I'll make government more efficient."

THE FACTS: Romney has promised to balance the budget in eight years to 10 years, but he hasn't offered a complete plan. Instead, he's promised a set of principles, some of which ? like increasing Pentagon spending and restoring more than $700 billion in cuts that Democrats made in Medicare over the coming decade ? work against his goal. He also has said he will not consider tax increases.

He pledges to shrink the government to 20 percent of the size of the economy, as opposed to more than 23 percent of gross domestic product now, by the end of his first term. The Romney campaign estimates that would require cuts of $500 billion from the 2016 budget alone. He also has pledged to cut tax rates by 20 percent, paying for them by eliminating tax breaks for the wealthiest and through economic growth.

To fulfill his promise, then, Romney would require cuts to other programs so deep ? under one calculation requiring cutting many areas of the domestic budget by one-third within four years ? that they could never get through Congress. Cuts to domestic agencies would have to be particularly deep.

But he's offered only a few modest examples of government programs he'd be willing to squeeze, like subsidies to PBS and Amtrak. He does want to repeal Obama's big health care law, but that law is actually forecast to reduce the deficit.

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ROMNEY: "Simpson-Bowles, the president should have grabbed that."

OBAMA: "That's what we've done, made some adjustments to it, and we're putting it before Congress right now, a $4 trillion plan."

THE FACTS: At first, the president did largely ignore the recommendations made by his deficit commission headed by Democrat Erskine Bowles and Republican Alan Simpson. He later incorporated some of the proposals, largely the less controversial ones. He did not endorse some of the politically troublesome recommendations, such as trimming popular tax deductions like the one for home mortgage interest.

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Associated Press writers Andrew Taylor, Stephen Ohlemacher, Jonathan Fahey, Ricardo Alonso-Zaldivar, Tom Raum and Christopher S. Rugaber contributed to this report.

Associated Press

Source: http://hosted2.ap.org/APDEFAULT/3d281c11a96b4ad082fe88aa0db04305/Article_2012-10-04-Presidential%20Campaign-Fact%20Check/id-35c049b9fb8c40519c7eef86a505a46d

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Family Home and Life: Barrel Cacti

Your picture reminds me of my trip to AZ and my first sighting of a cactus plant growing "in the wild!" I demanded the car be stopped so I could pose and have my picture taken next to one in front of a Cracker Barrel in Phoenix. My excitement made a good show for the natives! Really, Connie, your state should do something about the "weirdos" it lets in! (They're getting in through the airport from flights out of Michigan!)

ReplyDelete

Source: http://www.familyhomeandlife.com/2012/10/barrel-cacti.html

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SingTel's Home Without Walls Scrapbook - Cheekiemonkies

(Daddy tries scrapbooking)

Earlier in August this year, SingTel launched its 'Home Without Walls' initiative. It served to encourage Singaporeans from all walks of life to capture, share and celebrate their unique life experiences through the use of multimedia technology. ?

The result? A collection of heartfelt stories and photos about family that truly inspires Singaporeans to make a connection with one another. The collection can be viewed on SingTel?s 'Home Without Walls' at www.homewithoutwalls.com. We were fortunate to be featured in the campaign as well - all thanks to Danny Santos II, who had taken some amazing portraits of my family back in May this year.

I?personally?loved the shot (and quote) above. Actually, I can't really make up my mind for I love the below photo shot as well!

And now, in keeping in line with the 'closer families' theme, SingTel has launched a 'Home Without Walls' Family Scrapbook Facebook app which allows Singaporeans to create their very own digital photo album of special family memories.

?From now until 23 October 2012, users can log into the Scrapbook app at www.homewithoutwalls.com/scrapbook. Do note that you would have to be logged into your Facebook account in order to use this app.
Getting started is relatively easy:
You can even add colour to your scrapbook by piling on stickers and funny captions!
As an added incentive, the Top 10 scrapbook submissions will win for themselves a printed copy of the scrapbook! But hurry, the submission deadline is 23 October 2012. Click HERE for a copy of the contest's Terms & Conditions, as well as the judging criteria.

Good luck, and have fun scrapbooking together as a Family!

Source: http://www.cheekiemonkie.net/2012/10/singtels-home-without-walls-scrapbook.html

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Official: Mortar fire from Syria kills at least 3 in Turkey

Rauf Maltas / ANA via AFP - Getty Images

Smoke rises after mortar fire from Syria hit a town in Turkey.

By NBC News staff and wire reports

AKCAKALE, Turkey ? At least three people, including a child, were killed and nine others seriously wounded after mortar fire from Syria hit a town in Turkey Wednesday, an official told Turkish media.

A Reuters witness saw at least eight seriously wounded people being taken to hospital, three of them police officers, after explosions in the town of Akcakale in Sanliurfa province.

Turkish Foreign Minister Ahmet Davutoglu briefed United Nations mediator on Syria, Lakhdar Brahimi, about the incident by telephone, the Turkish?Foreign Ministry said in a statement.

Television footage showed a cloud of smoke and dust rising up as residents ran to help the wounded.

"It landed in the middle of a residential area and it hit a house. Three people died, we learned from the hospital," Mayor Abdulhakim Ayhan told CNN Turk television. "The people who were living in the house died, including one woman and child."

Aleppo explosions kill at least 40, Syria activists say

The state-owned Anadolu news agency reported that there had been two explosions.

"Following the first blast, many homes and businesses were damaged. A second blast took place at the same location. According to preliminary reports, at least three people were killed and nine others wounded. Among the wounded were Turkish police officers," Ayhan told Anadolu.


The conflict in neighboring Syria has affected border areas in the past when stray bullets have flown into Turkish territory.

Syrian rebels seize border crossing to Turkey

A mortar bomb fired from Syria damaged homes and workplaces in Akcakale last Friday but there were no deaths.

Turkey beefed up its troop presence and air defenses along the border after Syria shot down a Turkish reconnaissance jet in June.

Turkey: Syria's downing of military jet cannot be ignored

In April, Turkey officially reported an incident to the United Nations in which at least five people, including two Turkish officials, were wounded when cross-border gunfire hit a Syrian refugee camp in Kilis, further west along the frontier.

Reuters contributed to this report.

More world stories from NBC News:

Follow World News from NBCNews.com on Twitter and Facebook

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Source: http://worldnews.nbcnews.com/_news/2012/10/03/14200329-official-mortar-fire-from-syria-kills-at-least-3-in-turkey?lite

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Legal Schnauzer: Karl Rove & Co. Are Planning An "October ...


Republican operatives are preparing to unleash an attack that will portray President Obama as weak on national security, according to a report at Salon. The plan is based in part on new intelligence related to the September 11 attacks in Libya that killed U.S. Ambassador Chris Stevens.

GOP insiders reportedly are calling the plan the "Jimmy Carter Strategy" or the "October Surprise." That is a reference to the Iranian hostage crisis that handcuffed incumbent Jimmy Carter in the 1980 presidential election against Ronald Reagan. The insiders hope the strategy will be a game changer as Obama and Mitt Romney prepare for Wednesday night's first presidential debate.

Craig Unger, author of the just-released Boss Rove: Inside Karl Rove's Secret Kingdom of Power, wrote the Salon piece. Unger does not mention Rove by name in the Salon article, but there is little doubt that Rove would be involved in such a high-level Republican plan. From Salon:

According to a highly reliable source, as Mitt Romney and President Barack Obama prepare for the first presidential debate Wednesday night, top Republican operatives are primed to unleash a new two-pronged offensive that will attack Obama as weak on national security, and will be based, in part, on new intelligence information regarding the attacks in Libya that killed U.S. Ambassador Chris Stevens on Sept. 11.?
The source, who has firsthand knowledge of private, high-level conversations in the Romney camp that took place in Washington, D.C., last week, said that at various times the GOP strategists referred to their new operation as the Jimmy Carter Strategy or the October Surprise.?
He added that they planned to release what they hoped would be ?a bombshell? that would make Libya and Obama?s foreign policy a major issue in the campaign. ?My understanding is that they have come up with evidence that the Obama administration had positive intelligence that there was going to be a terrorist attack . . . ?

Such a plan is dripping with irony, of course. The strategists likely were connected to the George W. Bush administration, which repeatedly ignored warnings about the terrorist attacks of September 11, 2001. The Bushies apparently are not concerned about concepts such as irony or hypocrisy, Unger reports:
The source described the Republicans as chortling with glee that the Obama administration ?definitely had intel? about the attack before it happened. ?Intelligence can be graded in different ways,? he added, ?and sometimes A and B don?t get connected. But [the Romney campaign] will try to paint it to look like Obama had advance knowledge of the attack and is weak on terrorism.??
He said they were jubilant about their new strategy and said they intended to portray Obama as a helpless, Jimmy Carter-like president and to equate the tragedy in Libya with President Carter?s failed attempt to rescue American hostages in Iran in 1980. ?They are so excited about it,? he said. ?Over and over again they talked about how it would be just like Jimmy Carter?s failed raid. They feel it is going to give them a last-minute landslide in the election.?

A "last-minute landslide in the election"? Could that really happen? Craig Unger has become an expert on the postmodern machinations of Karl Rove--and his sources say GOP insiders are trying to pull it off.

Source: http://legalschnauzer.blogspot.com/2012/10/karl-rove-co-are-planning-october.html

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EE's new 4G LTE network put through its paces with more speed tests

You more than likely saw our recent coverage of the EE (Everything Everywhere) event where the company announced the UK's first 4G LTE network. That was pretty exciting stuff, as us poor Brits have been left behind in the LTE race compared to many other countries. Luckily EE's 4G roll out is now imminent and although we don't have an actual fixed date as yet, we're told it should be within the next few weeks.

Once again, we had the chance to play with a few 4G devices this week, including the Samsung Galaxy S3 LTE, HTC One XL, Huawei Ascend P1 and the iPhone 5. But what we were more interested in was the speed of the network.

As you'll see from the video, the speeds are mighty fast. It was great to see that as well as fast download speeds, the upload too was quick. In fact the highest download speed of the session I managed to get was just over 42mbps which is faster than most people get on their home broadband.

EE are on to a real winner here. Not just because of the speeds they can offer but because they will be the first UK mobile network to launch LTE in the country. So once the new EE service rolls out they'll have a huge advantage over the other carriers. All signs point to a huge marketing campaign in the run up to the holidays.

 



Source: http://feedproxy.google.com/~r/androidcentral/~3/Bqxn3OIajTA/story01.htm

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How the major stock indexes fared on Wednesday

A pair of encouraging economic reports helped nudge the stock market higher Wednesday. Measures of growth in the services industry and private sector hiring last month came in better than economists had expected.

The market's gains were held in check by a slump in energy stocks and Hewlett-Packard 's 13 percent plunge.

The Dow Jones industrial average rose 12.25 points, or 0.1 percent, to close at 13,494.61.

The S&P 500 index rose 5.24, or 0.4 percent, to 1,450.99.

The Nasdaq composite rose 15.19, or 0.5 percent, to 3,135.23.

For the week:

The Dow is up 57.48, or 0.4 percent.

The S&P 500 is up 10.32, or 0.7 percent.

The Nasdaq is up 19, or 0.6 percent.

For the year:

The Dow is up 1,277.05 points, or 10.5 percent.

The S&P 500 is up 193.39 points, or 15.4 percent.

The Nasdaq is up 530.08 points, or 20.3 percent.

Source: http://news.yahoo.com/major-stock-indexes-fared-wednesday-214605479.html

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Tuesday, October 2, 2012

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Monday, October 1, 2012

Video: Third Infantry Division: Old hands at war



>>> end to the troops surge reduced the overall number of american troops here on the ground, even if some new faces have arrived. it's all part of a revolving door reminding us just how much we have asked of our men and women in kwuniform.

>> reporter: few army divisions that deploy into battle more than the third infantry division . this time it is volatile southern afghanistan where a patrol searches for insurgent weapons caches.

>> we want to make a difference here for the first time.

>> the third id is accustomed to those calls. for the past ten years, it's virtually been on the pentagon's speed dial . it led off the invasion of iraq , becoming the first to reach baghdad.

>> the first american soldiers to cross into iraq .

>> there were three more iraq deployments to follow and now afghanistan . when you went to iraq the first time, would you have ever imagined that in 2012 , you would be sitting in afghanistan ?

>> i did not.

>> joseph ayala was one of only a handful of those soldiers remaining. he's been on all but one deployment since.

>> the hardest about about being deployed is being away from them. not being able to see their soccer games. and my youngest won started preschool.

>> back at ft. stewart in georgia, terry his become a single mom .

>> this is our fourth deployment so it's kind of normal, i guess you could say. we go through our normal work, sports, school, only he's not here to share it with us.

>> this servicemwith him deployed it's har d knowing that he could be hurt.

>> as a division, the third id's deployment pace is remarkable, but it's reality for the individual service members where multiple deployments have become the norm. with more tough days ahead in afghanistan , a country engaged in its longest war continues to ask so much of so much few. does it gets tiring having to face your wife, to face terry and say, guess what, i'm being deployed again?

>> it definitely does. it definitely takes a toll on the family. we have our own family while we're here, we take care of each other.

>> i'm proud of the things he does, i'm ecstatic to say my husband is in the military, you know, he serves his country.

>> the good news is the length of deployments was recently shortened over here somewhat. the third id will be here for nine months as opposed to the previous year-long assignments.

Source: http://video.msnbc.msn.com/nightly-news/49232916/

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Examples of how looming tax hikes would hit typical families (Star Tribune)

Share With Friends: Share on FacebookTweet ThisPost to Google-BuzzSend on GmailPost to Linked-InSubscribe to This Feed | Rss To Twitter | Politics - Top Stories Stories, News Feeds and News via Feedzilla.

Source: http://news.feedzilla.com/en_us/stories/politics/top-stories/252404303?client_source=feed&format=rss

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U.S. coughs up Ryder Cup after monumental collapse

MEDINAH, Ill. ? It will go down as the biggest choke in Ryder Cup history, a collapse that even considering the pressure and tension and unpredictability of this remarkable event, was so unexpected as to defy belief.

The United States, utterly dominant on the first two days of competition in this Chicago suburb, failed to hold its nerve and self-destructed on a dramatic final afternoon to allow Europe to retain the trophy, 14.5 points to 13.5.

Steve Stricker failed to win a single match in three days at the Ryder Cup. (AP)Steve Stricker failed to win a single match in three days at the Ryder Cup. (AP)No home team had ever surrendered a lead of this magnitude, and the gap of four points heading into Sunday should have been enough to ensure a comfortable cruise for the Americans.

Instead, Europe started like a train, kept rolling, piled on some pressure ? and the Americans simply could not handle it. Momentum, that sneaky phenomenon, shifted firmly in favor of the visiting team and stayed there.

"We are in shock," said Europe's Justin Rose, whose victory over Phil Mickelson was one of the turning points. In reality, it was the Americans who were stunned. Jim Furyk fought back tears after missing a critical putt to lose to Sergio Garcia on 18. So too did Bubba Watson and Keegan Bradley, who was unable to carry his strong pairs form into the individual format on the last day.

This was a Ryder Cup where the script was flipped for much of three days, and then completely reversed in the closing hours. Usually it is the Europeans who display their strength and camaraderie in the pairs matches, and the U.S. who comes to the fore in the singles. When Davis Love III's side secured a healthy advantage, there seemed to be no way back for Europe, even with the memory of the legendary Seve Ballesteros, who died of brain cancer last year and whose logo was on the European shirts, to spur it on.

[Related: Martin Kaymer delivers in clutch moment for Europe]

Yet European captain Jose Maria Olazabal front-loaded his team in an attempt to gain some early traction. And it worked. Luke Donald was imperious in his triumph over Watson, and Ian Poulter, the MVP of this event with a perfect 4-0 record, waited until late to get the better of Webb Simpson.

There was a far more relaxed air about the Europeans, who were so tense on Friday and Saturday, on this final morning. So much so that Rory McIlroy almost missed his tee time, getting confused between central and eastern time zones and rushing to the tee box with just moments to spare before he would have been forfeited.

Nevertheless, McIlroy cut down America's talismanic rookie, Bradley, to continue the European juggernaut. By the time the previously out-of-form Paul Lawrie racked up another win and Rose sunk nerve-jangling putts on 17 and 18 to sneak past Mickelson, the Americans were left on their own, without that buoyant crowd from Friday and Saturday to carry them any longer.

[Photos: U.S. collapse on Sunday at Ryder Cup]

"When you are going good, it is great," Steve Stricker said. "When you are not, it can be a negative, because you feel like you're letting the crowd down."

For this was a poor crowd, one content to holler and celebrate while its team seemed on an inexorable path to victory on the first two days but one which was decidedly muted, save for some unsporting cheers at European missed putts and water-bound shots, down the stretch.

"We wanted to silence the crowd and get things going our way," Poulter said. "We knew that if we got some blue on the board there would be a totally different feel about this place, and that is what happened."

Jason Dufner, Dustin Johnson and Zach Johnson were the only Americans to record a victory, while Tiger Woods recorded a half-point in the final match with Francisco Molinari, one effectively made redundant as Europe had already retained the Cup by the time it was completed.

That move in itself will surely lead to some questioning the selections of Love, but perhaps putting Woods at the end of his lineup was as much a reflection on the 14-time major champion's form as it was an error of captaincy.

[Related: European's find unusual inspiration in sky]

After Garcia won the final two holes to down Furyk and Lee Westwood produced his best golf of the week to outduel Matt Kuchar, it was left to two of the most out-of-sorts players in each side to decide things.

Stricker had lost three times alongside Woods in the pairs, while Martin Kaymer had been chosen only once because of a drastic slump in form. The golf was far from vintage, but Kaymer secured three straight pars at the end and rolled in the winning putt from the tricky distance of eight feet to close things out.

Germany's Martin Kaymer celebrates winning his match against Stricker to retain the Ryder Cup. (Reuters)Germany's Martin Kaymer celebrates winning his match against Stricker to retain the Ryder Cup. (Reuters)The tension brought back memories of Kaymer's German compatriot, Bernhard Langer, who spent years agonizing over his missed putt in similar circumstances that cost Europe the Cup at Kiawah Island in 1991. If Kaymer had missed, Woods would have had to only split his final hole against Molinari to give the Americans victory. Still, in the end, this was Europe's day. Kaymer drained the putt, and the remaining flicker of hope, from the U.S.

Europe has won five of the last six Ryder Cup events and must now be considered a strong favorite to clinch it once more in 2014, even with the contest at Gleneagles in Scotland still two years off.

European players seem to have discovered the secret in finding inspiration in many different forms ? and in refusing to quit even when the scenario looks impossible.

The previous time a 10-6 deficit was overturned was when the U.S. famously did it in 1999 at Brookline, for what remains Woods' only victory in this event. Yet that was on home soil and the U.S. team was clearly stronger on paper.

Nothing should be taken away from these Europeans, who held firm and produced a superb and stirring revival. But this was a result that would not have been possible if the Americans had not seen their nerves desert them at the worst possible time, setting an epic and historic collapse into motion.

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Source: http://us.rd.yahoo.com/sports/rss/golf/SIG=132dbn8gu/*http%3A//sports.yahoo.com/news/golf--u-s--coughs-up-ryder-cup-in-event-s-biggest-choke-ever.html

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